Is Hard Seltzer a Fad or a Real Trend?

hard-seltzer-fad-trend

Summer of 2019 was the summer of hard seltzer. Everywhere you went this year, from bars to the beach to sporting events, you were bound to see someone with a can of White Claw or Truly (these two brands dominate with an 85% combined share of the market). What restauranteurs want to know is whether the popularity of hard seltzer is just a fad, or will… Read more »