How to Proactively Manage Your Hotel’s Reputation

Word of mouth is one of the most powerful marketing tools for a hotel. And now, travelers can simply pull out their phones to check a hotel’s reputation before booking. So, it can be devastating when a hotel loses stars on review sites like TripAdvisor, Google, or Yelp. Aside from offering the best quality service,… Read more »

Dealing with Bad Reviews

One of the first lessons to learn in the hospitality industry is that you can’t please everyone. What’s too cold for one guest is too hot for another. One person’s nicely seasoned meal is too bland for the next diner. The trouble is that the customer who would once complain to his brother-in-law about his… Read more »